Produced all PopSugar beauty content on popsugartvbella
Pitched concepts, wrote scripts
Managed in-house crew
Managed the content calendar, upload and promotional strategies
Produced YouTube influencer-activations for @summerbreak (underwritten by AT&T).
Influencer Twitter-activations drove 8 million views to youtube.com/summerbreak.
Grew @summerbreak handle from under 1K to over 90K in four months.
Managed client relations on behalf of Fullscreen with AT&T throughout.
Created series concept, produced videos
Managed upload process and promotion strategies
1.3 million views across the series
Developed video concepts for comedy channels including LisaNova, Ceciley, ShayCarl, The Warp Zone, and The Game Station.
Managed analytical, optimization and promotional strategies.
Produced the videos.
Oversaw upload process and release strategies.
Consulted with talent on social media and distribution strategies.